Using Catch Phrases in the Box Design
Catch phrases are located at the top front of the package directly above the viewing window. A cool catch phrase can give that little "extra" to the box content. It should tie into the box theme or be that short simple statement that sums up the the subject of the action figure.
Here are some examples of catch phrases created for specific box themes:
For a South Beach Miami Bartender
For a Returning Soldier
For a Rugby Player